Uncle Bens Logo

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Uncle Bens Logo. Uncle Ben's rice may be getting a new logo after Quaker Foods announced it would be changing the name and image on its Aunt Jemima brand in a bid to "make progress toward racial equality. The brand was introduced by Converted Rice Inc., which was later bought by Mars, Inc.

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How long has Uncle Ben's logo been around? Parent company Mars Inc. announced Wednesday that it would. Uncle Ben's rice may be getting a new logo after Quaker Foods announced it would be changing the name and image on its Aunt Jemima brand in a bid to "make progress toward racial equality.

Uncle Ben's rice may be getting a new logo after Quaker Foods announced it would be changing the name and image on its Aunt Jemima brand in a bid to "make progress toward racial equality.

Butterworth's syrup, owned by ConAgra Brands Inc.

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Logo Design History U • Logoorange

Today, "Uncle Ben" wears a collared shirt instead. How long has Uncle Ben's logo been around? The Uncle Ben logo and name was based on two people, according to the brand's website: a Black Texan rice farmer, who was known as Uncle Ben, and a beloved Chicago chef and waiter named Frank.